Take advantages of this opportunity to :

• Communicate and increase your notoriety
• Expose your products and services
• Present your innovations
• Make known your know-how

Ever-increasing numbers of producers, technicians and market actors :

• In 2008, 10 000 visitors, including 3 000 foreigners
• 74% are successful French or foreign farm operators.
• The surveyed group revealed an average exploited surface area
of 437 acres, of which 92 acres were dedicated to potatoes.
• With most of them university graduates, they are opinion leaders.

New

• An event now more and more promoted throughout Europe
• Single path through the exhibitors’ village, to be seen by all visitors
• Planting demos

A very important promotion campain in Europe to insure the success of POTATOEUROPE 2012

• Presence and communication in all events meant for producers, technicians
and marketing players, thanks to intensive, targeted promotion
(tracts, posters…).
• Intense communication with the industry’s national and international press, through press releases, announcements and conferences.
• Partnerships achieved with the French and European industry, to draw the greatest possible number of professionals.
• Implementation at autumn 2011 of a specific Internet site dedicated to the event.
• Distribution of 25,000 copies of a special issue meant for producers, the event’s core target.